The Team for your success
Barbara Kracht has a long experience in Media Relations and Communications. Having started her career with Airbus in 1974, she built up and developed its “Media Relations Department”.
In this role she developed many communication strategies, and established an outstanding relationship with the world media, (trade and general media), and with the airline communications teams. During the development of the various aircraft programmes, Barbara Kracht had to advise on, and manage many kinds of crisis, be it internal management issues, delays in programme developments, promotion of new trend setting - but challenging - technologies, as well as a series of in service aircraft accidents.
From late 2008 till mid 2011, Barbara Kracht led the Communications for Airbus Military hereby learning about the military part of the aviation business. Barbara now teaches Crisis Communications at the Toulouse Business School and at ENAC (French Civil Aviation School).